Ultra

Ultra was a group of over 50 electrical engineering businesses spread around the UK, North America and Australia. But the businesses operated independently, which meant Ultra wasn’t using its scale to drive efficiency or visibility to customers. We helped them implement an ambitious transformation – using colleague voices to articulate a sense of shared purpose and identity across the group. The result was a massive increase in collaboration and engagement, which quickly translated into a more joined-up offer for customers and a more consistent operational performance. Sales and profits accelerated rapidly and the value of the business more than trebled.